WHO WE ARE.
Music brings people together like never before. Hello Stranger is uniquely positioned to integrate brands into musicians’ and fans’ lives in creative ways, both online and experientially.
Our mandate is to bring the right people together through innovative strategic partnerships. We are crazy enough to take the right creative risks because we are experienced enough to know what works.
Our Specialities: Original Video Content. Social Media Strategy. Influencer Marketing. Brand Partnerships. Business Development. Experiential Campaigns. Music Licensing.
Perspective is important. Two decades of experience within the music industry as management, an international booking agency, label management, A&R, music licensing and event production, give us and our clients an in-depth 360-degree view of the music industry, how it has evolved, and how to tap into today’s culture to leverage it for your brand in an authentic way.
Hello Stranger Core Values +
- We love bringing people together.
- We love to inspire, to be inspired, to learn and to share ideas.
- We believe in dreaming large yet keeping things simple.
- We believe our relationships, be it with brands, artists, management companies, agencies and press, speak volumes about who we are.
- We like to work hard, produce outstanding results and get sh*t done.
Caroline Hoste +
A well known personality in the music industry for over 15 years, Caroline’s many roles have included: artist and record label management, music licensing, and the set up and running of an international booking agency. Artists trust Caroline because she won’t let anyone compromise their creative interest. They admire her integrity and dedication. Management companies trust her business acumen and honest approach. Having built up two successful companies, her latest venture, Hello Stranger, is a natural progression. Caroline thrives on the challenges of brand/artist relationships. Her passion for bringing people together and her straight forward approach to business are what mark all of her business dealings. Hello Stranger is an innovative company offering a diverse array of opportunities for artists and brands alike, all served up with Caroline’s panache and ever present humour.
Adam Hobbs +
Adam is an award-winning marketer and strategist with over 16 years in the “biz.” His background in music is what has propelled him through his career, having started at Capitol Records working with some of the label’s biggest acts and forming the strategic marketing arm in which he brought those acts to some of the biggest brands in the world. From that point on he has been at the forefront of many marketing and promotional campaigns involving music, youth culture and entertainment while keeping his feet firmly planted on the music side of the business as well. While running his own agency for over 6 years, he was also the head of Modular Recordings for North America (Cut Copy, New Young Pony Club, Tame Impala) as well as the creator of a huge 30,000 attendee music festival during SXSW called Mess With Texas. In recent years, he has brought artists like Lady Gaga, Robin Thicke, Tiësto, Afrojack, Skrillex and Akon to brands like SanDisk, Toyota, Red Bull, Hitachi and Razer for campaigns on a global scale involving endorsements, events, experiential, social media, PR, branded content production, sweepstakes/contests and web/mobile development. His best campaigns were ones that involved everything in that last long sentence. Most importantly, Adam is a musician and a lover of the craft, playing in his own outlaw honky-tonk band all over California. So run and tell that.
US AT WORK.
The world’s leading lifestyle brand for gamers, Razer, today announced they have partnered with Grammy nominee Anderson .Paak. .Paak is the latest addition to Razer Music, the online community dedicated to inspiring and empowering the next generation of musicians and producers.
Our friends at A Club Called Rhonda teamed up with Red Bull TV for their ‘Inspire The Night’ video series, where they discuss their inception of fostering a cultural place to express themselves freely. “Now, not only is it one of Los Angeles’ hottest traveling parties, but it’s also a home for people who feel like outcasts elsewhere.” Watch the full feature above or via Red Bull TV!
Now that all the dust has settled after the first weekend, whether you’re going to be there for Weekend 2 (or, if you’re curating your own rendition of “Couch-ella” from the Coachella website with their live streaming offerings, here are our top acts to check out both in the flesh or online:
Our own Connor Macklam shared on the HS blog this week three highly anticipated games aligned within a similar art style. Read up on the gaming excitement here!
The HS team was all around at CES last week, including the unveiling of Razer’s ‘Project Valerie’ immersive triple-display laptop — a development we’re excited to see unfold this year (literally!)
OBJECTIVE: Razer Music: Take a top PC gaming brand to the next level as a music production and lifestyle brand through a series of inspiring video tutorials featuring some of the world’s best EDM and Hip Hop producers. Video content Social Media strategy Influencer...
Hello Stranger has curated an NWA Pop up Gallery with old colleague/friend Daniel Cutler. Daniel’s uncle Bryan Turner started Priority Records. Every time Bryan reached a sales goal at Priority with NWA, Dre Dre, or Ice Cube, Eazy, E etc he would get an official sales...
Maldives, January 2015 – Kuda Magic & Endless Blu 2 is the new bespoke music compilation inspired by Four Seasons Maldives’ two award-winning Resorts: Kuda Huraa and Landaa Giraavaru. Compiled and arranged by prolific Swiss music-designer, Olivier Rohrbach, in...
We are excited to share our latest project. Hello Stranger brought together Flux Pavilion, Disney and Lucas Film for the new Star Wars Rebels TV Series which debuts October 13th, 2014 at 9pm EP/PT on Disney XD. Flux remixed Kevin Kiner's theme tune for the TV show -...
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